Insight and innovation to identify profitable and sustainable new growth opportunities

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Click is full service research agency specialising in consumer and shopper research within the grocery, convenience and retail channels.

We are a consumer and shopper exploration, brand strategy and innovation agency with a collective of high level problem solvers committed to leading ambitious brands through a progressive and agile research process to unearth inspired and actionable insights.

Our Team

Louise McDonald

Louise McDonald

Managing Director

Louise is a seasoned and commercially minded qualitative researcher with over 25 years in the industry. Louise has been active in the development of new qualitative methodologies, and has contributed to shaping contemporary thinking in qualitative research, particularly in the areas of consumer co-creation, consumer mind mapping, consumer profiling and shopper research.

She has received several awards, including the best paper award by the AMSRS for her paper on consumer co-creation titled 'The Secret to a Successful Marriage: When perception meets reality in the ideation process'.

Most days you will find Louise talking to consumers and shoppers in a variety of in-situ, group and online settings observing and understanding their attitudes and behaviours.

Louise is an accomplished workshop facilitator, leading internal brand teams in the development of brand and innovation initiatives.

In 2013 Louise established CLICK research and now works closely with some of the best FMCG brands from Australia and around the globe.

When not working, Lou spends her time 'on the farm' with her boys.

Suz Allen

Suz Allen

Head of Sensory Research

Recognised as a subject matter expert in sensory and for delivering practical consumer insights, Suz offers over 25 years experience in consumer-based product innovation research. A former CSIRO Scientist and Sensory Research Director, Suz has consulted to many FMCG Companies (small to multi-national).

Suz is on the Board of the Australian Institute of Food Science & Technology (AIFST) and is a former Board Member of The Research Society (TRS). Suz has qualifications in Psychology, Cognitive Science, Marketing, & Gastronomy.

Samantha Roberts

Samantha Roberts

Senior Researcher

Sam oversees all of our quantitative projects and is closely involved with qualitative research activities. She has a passion for helping clients understand their audience through high quality, data-driven insights.

Her fortes include research design, questionnaire design, data analysis, report writing and presenting. Sam holds a Bachelor of Commerce, with a double major in Marketing and Statistics and when Sam isn’t working, she enjoys catching up with her close friends or planning her next holiday.

Michelle Mariano

Michelle Mariano


Michelle assists the team with fieldwork and analysis on our qualitative projects. She is fascinated by human behaviour and enjoys watching insights turn into action.

She is also responsible for most of our visual and creative outputs and has an eye for clean and simple designs with the user in mind. When Michelle isn't working, you’ll find her outside exploring and riding her motorbike.

Carly Ferguson

Carly Ferguson

Project Support

Carly began her role as Project Support in 2021. Having worked as a designer in Media and Advertising for over a decade, her career as an administrator has spanned across multiple industries that include construction and engineering, pharmaceuticals and hospitality.

When Carly isn’t working, she enjoys illustrating and counting down the days until she can go snowboarding again.


Collaboration Network

At Click, we believe in the power of collaboration and engaging the best team for each project. For this reason, we regularly partner with some of Australia’s top researchers through our collaboration network.

Elizabeth Pridham

TRB Insight

Sasha Cordeiro

Bedrock Insight

Kathryn Bates

Insights Specialist

Nick Agafonoff

The Practice

Alison Turner

Insights Specialist

Our Work

Our work spans a wide range of industries and categories including…









Areas of Expertise

All our approaches are tailor made. We embrace new ways to approach qualitative research coupled with traditional approaches and techniques.

Our Qualitative Offering

Group Discussion, Consumer and Shopper Immersions, Co-Creation & Ideation
Group Discussion, Consumer and Shopper Immersions, Co-Creation & Ideation

Our Quantitative Offering

Group Discussion, Consumer and Shopper Immersions, Co-Creation & Ideation
Group Discussion, Consumer and Shopper Immersions, Co-Creation & Ideation


Contact us anytime, and we will respond to you as soon as possible.

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